WHATSAPP GO BEGIN DEY CHARGE BUSINESS DEM FOR MESSAGE FROM OCTOBER 1.
WhatsApp don announce say business dem wey dey use WhatsApp Business go start pay money for some messages from October 1. Dis new change na part of WhatsApp plan for make business messaging more sustainable, as plenty company dem dey use di platform for customer service, marketing and sales.
Under di new system, businesses fit pay according to di type of message wey dem send. WhatsApp don already get paid business messaging for its Business Platform, and Meta talk say paid WhatsApp messaging don grow well well, reaching more than $2 billion annual run rate for fourth quarter of 2025.
But make people no fear say WhatsApp go start charge ordinary users for chatting with family and friends. Personal WhatsApp chats remain free, while di charges na mainly for business services and certain business messaging features. WhatsApp also don introduce limits for marketing messages so customers no go receive too much unwanted business messages.
Dis new move fit affect businesses wey dey depend heavily on WhatsApp to advertise products, send promotions and communicate with customers. As WhatsApp continue to expand business tools, Meta say more than one billion people dey connect with businesses across WhatsApp, Messenger and Instagram every day, showing how important business messaging don become.